Acquisition Deal Simulator

See the Real Cost of Your Deal Before You Commit

Test your Deal Options

Most SME acquirers overpay by 15-20% because they don’t understand how deal structure affects true cost. This simulator shows you exactly what different financing approaches mean for your returns, risk, and cash requirements.

Model your acquisition financing in real-time. Adjust equity, debt, seller notes, and earn-outs to see how each component impacts your IRR, debt coverage, and actual cash needs. No spreadsheet required.

We have kept this model deliberately simple for first-pass calculations.  If you read the FAQs at the bottom of this page you’ll learn about many more things you will need to take into account to build a detailed picture.

Important: This simulator is for illustrative purposes only and provides general guidance on acquisition deal structures. It does not constitute financial, legal, or tax advice. Every acquisition is unique and requires professional advice tailored to your specific circumstances. Always consult with qualified advisors—including accountants, tax specialists, and legal counsel—before making any acquisition decisions.

Loading Deal Simulator...

Quick Start Guide

1. Choose a Starting Scenario Click one of the three preset buttons to see typical deal structures:

  • Aggressive – High debt leverage (70% LTV) for maximum returns but higher risk
  • Balanced – Mixed approach (50% debt) balancing return and safety
  • Conservative – Cash-heavy (50% equity) for minimal risk and clean ownership

2. Adjust the Deal Parameters Use the sliders on the left to customize:

  • Enterprise Value – The purchase price you’re considering
  • Equity Contribution – Cash you’re putting in
  • Senior Debt – Bank financing and interest rate
  • Seller Note – Vendor financing terms
  • Earn-out – Performance-based payments

3. Set Your Business Assumptions Tell us about the target:

  • Current EBITDA – See the multiple you’re paying
  • Required IRR – Your minimum acceptable return
  • Tax Rate – For seller proceeds calculations

4. Analyze the Results Watch the metrics update in real-time:

  • Cash at Close – What you actually need in the bank
  • Blended WACC – Your true cost of capital across all sources
  • Estimated IRR – Will you hit your return target?
  • Debt Service Coverage – Can the business afford the payments?

What You'll Discover

Understand True Cost

See beyond interest rates. The simulator shows risk-adjusted costs for each financing component – debt isn’t always cheaper than equity when you factor in risk.

Avoid Dangerous Structures

The debt service coverage indicator turns red when you’re in risky territory. If EBITDA can’t cover debt payments by at least 1.5x, you’ll see the warning immediately.

Compare Scenarios Side-by-Side

Try multiple structures. Screenshot each one. Share with your board or partners. Make informed decisions based on data, not gut feel.

See the Seller’s Perspective

Understand what the seller actually nets after tax and time-value discounts. A £5m deal isn’t £5m if half is deferred. This builds better negotiation strategies.

Key Metrics Explained

Cash Required at Close

The actual money you need available on completion day. Includes your equity contribution plus any day-one costs. This is what your bank account must show.

Blended WACC (Weighted Average Cost of Capital)

Your true cost of financing across all sources. Each component (debt, seller note, earn-out, equity) has different costs and risks. WACC blends them based on proportion of the deal.

What’s a good WACC?

  • Under 12% – Efficient structure
  • 12-18% – Typical SME deal
  • Over 18% – Expensive structure, reconsider

Estimated IRR (Internal Rate of Return)

Your projected annual return on investment assuming a 5-year hold and 6x EBITDA exit. This is simplified but directionally accurate for comparison purposes.

IRR Targets:

  • 20-25% – Standard for SME acquisitions
  • 25-35% – Strong deal
  • 35%+ – Exceptional (or risky!)

Debt Service Coverage Ratio

How many times EBITDA covers your annual debt and interest payments. Lenders typically want 1.5x minimum. Below that, you’re in the danger zone.

Coverage Guide:

  • 2.0x+ – Very safe, room for downturn
  • 1.5-2.0x – Healthy, manageable
  • 1.2-1.5x – Tight, little margin for error
  • Under 1.2x – Risky, likely won’t get financing

Understanding the Components

Senior Debt

Bank or institutional lending secured against business assets. Typically:

  • Amount: 50-70% of enterprise value
  • Rate: 6-10% depending on deal and lender
  • Term: 5-7 years with amortization
  • Cost: Lowest rate but requires personal guarantees

Seller Note

Financing provided by the seller (vendor financing). Typically:

  • Amount: 10-20% of enterprise value
  • Rate: 4-8% (usually below market)
  • Term: 2-4 years
  • Cost: Rate + 3% risk premium (seller is unsecured creditor)

Earn-out

Contingent payments based on future performance. Typically:

  • Amount: 5-20% of enterprise value
  • Period: 1-3 years post-close
  • Triggers: Revenue, EBITDA, or customer retention
  • Cost: No interest but 8% risk premium (may not be achieved)

Equity

Your cash investment. Typically:

  • Amount: 10-50% of enterprise value
  • Rate: N/A (no interest charged to yourself!)
  • Cost: Your required return (opportunity cost of capital)

Common Deal Structures (Examples)

The “Standard UK SME Deal” (Balanced)

  • Enterprise Value: £5,000,000
  • Equity (30%): £1,500,000
  • Senior Debt (50%): £2,500,000 at 7.5%
  • Seller Note (10%): £500,000 at 6%
  • Earn-out (10%): £500,000 over 2 years

Result: 30% equity required, 28% IRR, 1.85x debt coverage – solid structure

The “Aggressive Roll-up” (High Leverage)

  • Enterprise Value: £5,000,000
  • Equity (10%): £500,000
  • Senior Debt (70%): £3,500,000 at 8%
  • Seller Note (15%): £750,000 at 6.5%
  • Earn-out (5%): £250,000

Result: Only 10% equity needed, 45% IRR, but 1.15x debt coverage – risky!

The “Clean Exit” (Conservative)

  • Enterprise Value: £5,000,000
  • Equity (60%): £3,000,000
  • Senior Debt (30%): £1,500,000 at 7%
  • Seller Note (10%): £500,000 at 5%
  • No earn-out

Result: Requires more cash, 20% IRR, 2.8x debt coverage – very safe

Tips for Using the Simulator

Start with Your Cash Position

How much can you actually deploy? Set equity contribution first, then work backwards to see what deal size you can afford.

Test Downside Scenarios

Drop the EBITDA by 20% in your assumptions. Does debt coverage still work? If not, reduce leverage.

Watch the Funding Gap

The simulator shows if your structure doesn’t add up to enterprise value. You need exact match or you’re missing a component.

Consider Seller Motivation

If the seller wants maximum cash at close, minimize earn-outs. If they’re tax-planning, shift more to seller notes.

Screenshot and Compare

Model 3-4 structures, screenshot each, and compare side-by-side. Which feels right for your risk tolerance?

What This Simulator Doesn't Do

This tool models deal structure mechanics. It doesn’t:

  • Tell you if it’s a good business to buy (that’s due diligence)
  • Guarantee you’ll achieve the returns shown (execution matters!)
  • Replace legal or financial advisors (get proper advice)
  • Account for working capital, fees, or integration costs
  • Model complex structures like mezzanine debt or preference shares

Think of it as: Your first-pass financial modelling tool to understand structure options before engaging advisors.

What to Do After Using the Simulator

If You’re Planning an Acquisition:

Found a structure you like? Book a 30-minute strategy call with us to:

  • Validate your assumptions with market data
  • Identify UK lenders who’ll fund this structure
  • Understand what due diligence you need
  • Create a funding-ready information pack
  • [Book Your Free Strategy Call →]

If You’re a Serial Acquirer:

Planning multiple deals? Our Acquisition Readiness Sprint helps you:

  • Define your acquisition thesis and target criteria
  • Build a proprietary off-market sourcing engine
  • Create a repeatable diligence process
  • Develop 100-day integration playbooks

If You're Considering Buy-to-Exit:

Want to grow before selling? Our Buy-to-Exit Programme:

  • Identifies which value drivers an acquisition would strengthen
  • Sources the right tuck-in opportunities
  • Manages the deal and integration
  • Reframes your exit narrative for maximum value

Ready to Structure Your Deal?

Use the simulator above to model your options. When you’re ready to move from theory to action, we’re here to help.


Disclaimer: This simulator provides illustrative scenarios for educational purposes. It does not constitute financial, legal, or tax advice. Actual deal terms, financing costs, and returns will vary based on numerous factors including market conditions, business performance, and lender requirements. Always consult with qualified advisors before making acquisition decisions.

Frequently Asked Questions (FAQs)

Is this simulator accurate?
It uses standard financial formulas and industry-standard risk premiums. It’s directionally accurate for comparison purposes, but every deal is unique. Use it for initial modelling, then validate with detailed financial projections.
 
Can I save my scenarios?
Currently, no. We recommend taking screenshots of structures you like. A future version may include save/export features.
 
What if my deal has mezzanine debt or preference shares?

This simulator focuses on the four most common SME deal components. Complex structures require bespoke modelling.

Why does the IRR seem high/low?

The IRR assumes a 5-year hold and 6x EBITDA exit multiple. Adjust your expectations based on your actual exit strategy and market multiples in your sector.

Why doesn't the simulator calculate my exact tax position?

Tax on acquisitions is highly individual and depends on numerous factors we can’t know from a simple simulator:

  • Your personal tax situation (income, other gains, allowances)
  • How you’ve structured ownership (personal, holding company, trust)
  • Your residence and domicile status
  • Whether you qualify for Business Asset Disposal Relief (formerly Entrepreneurs’ Relief)
  • Timing of the transaction relative to your tax year
  • Whether it’s a share sale or asset sale
  • Rollover relief considerations
  • Your other capital gains in the same tax year

What we do instead: The simulator uses a simplified 20% assumption in the “Seller’s Net Proceeds” section to illustrate the principle that deferred payments aren’t the same as cash today. Think of it as indicative, not prescriptive.

Your actual tax position could be anywhere from 10% to 45%+ depending on your circumstances. This is why tax advice is essential.

What about Corporation Tax on the acquiring company?

Again, this varies enormously:

  • Is the buyer a holding company with group relief?
  • What’s the profitability and tax position of the acquiring entity?
  • Are there losses to carry forward?
  • What’s the interaction with interest deductibility rules?
  • How does the acquisition affect your overall group tax position?

The simulator focuses on deal structure mechanics—how different financing components affect returns and risk. Corporate tax planning is a separate (essential) conversation with your tax advisor.

Shouldn't I factor in tax when comparing deal structures?

bsolutely—but do it properly with your tax advisor, not in a simplified simulator.

Here’s why:

Tax treatment varies by structure:

  • Equity investment: No immediate tax deduction
  • Debt interest: Usually tax deductible (but rules are complex)
  • Seller note interest: Tax treatment depends on structure
  • Earn-outs: Tax treatment depends on whether capital or revenue

Tax efficiency varies by entity:

  • What works for a sole trader differs from a limited company
  • Holding company structures have different implications
  • Group relief can change everything

Tax rules change:

  • Interest deductibility rules
  • Capital allowances
  • Corporation tax rates
  • Capital gains tax rates and reliefs

Our recommendation: Use the simulator to understand deal mechanics and compare structures on a pre-tax basis. Then, work with your tax advisor to model the after-tax position for your specific structure that looks promising.

Can you recommend good specialist advisors?

We know several excellent tax, legal and other advisors who specialise in M&A transactions. If you book a consultation with us, we’re happy to make introductions based on your specific needs and transaction size.

What you need are advisors with specific M&A experience, acquisitions are specialist territory.

What about Stamp Duty and transaction costs?

The simulator doesn’t include:

  • Stamp Duty Land Tax (if property is involved)
  • Stamp Duty on share purchases (0.5% on share deals)
  • Legal fees
  • Due diligence costs
  • Advisor fees
  • Working capital adjustments
  • Completion mechanisms costs

Why not? Because these vary so dramatically by deal size and complexity. A £1m acquisition might have £30k in costs. A £10m acquisition might have £200k+ in costs.

What to do: When you move from simulator to real deal, create a comprehensive “Sources & Uses” statement with your advisor that includes all transaction costs.

The simulator shows a simple IRR calculation. Is that accurate?

It’s directionally correct but simplified. The IRR calculation assumes:

  • 5-year hold period
  • 6x EBITDA exit multiple
  • Linear debt repayment
  • No changes to EBITDA during hold period
  • No interim dividends or distributions
  • No tax drag

In reality:

  • Your hold period might be longer or shorter
  • Exit multiples vary by market conditions and business performance
  • EBITDA should grow (or might decline)
  • You might take dividends
  • Tax affects actual returns significantly
  • There are usually refinancing events

Use the IRR as a rough comparison tool between structures, not as a prediction of actual returns.

Why does the simulator use 20% tax in the seller proceeds section?

It’s a conservative middle-ground assumption for illustration:

  • Capital Gains Tax basic rate: 10% (with Business Asset Disposal Relief)
  • Capital Gains Tax higher rate: 20% (without relief)
  • Could be higher if asset sale with elements of income
  • Could be lower with careful tax planning

The 20% assumption helps sellers understand that £1m deferred over 3 years is worth less than £1m cash today—both because of tax and time value of money.

Your actual position will differ. For example:

  • If you qualify for 10% BADR on first £1m: much better
  • If it’s structured as earn-out income: potentially 40%+
  • If you’ve used your lifetime allowance: different again
This seems complicated. Can you help me understand the tax implications of my specific deal?

We’re not tax advisors, so we can’t give you specific tax advice. However:

What we can do:

  • Help you understand deal structure options
  • Explain how different structures typically affect tax position
  • Introduce you to excellent tax advisors who specialize in M&A
  • Work with your tax advisor as part of our deal execution services

What you need:

  • A tax advisor with M&A experience
  • Someone who understands your specific circumstances
  • Ideally, get them involved early (not after you’ve signed an LOI!)

If you’re working with us on a deal through our Buy-to-Exit Programme or Sourcing Engine, coordinating with your tax advisor is part of our process.

Should I use the simulator if I don't understand all the tax implications?

Yes! That’s exactly what it’s for.

Think of it as your first-pass analysis to understand:

  • How much cash you’d need at close
  • What your debt burden would look like
  • Whether the returns justify the risk
  • How different structures compare

Then, once you have a structure that looks promising, you take it to your advisors to:

  1. Tax advisor: Optimize for tax efficiency
  2. Legal counsel: Ensure it’s legally sound
  3. Lender: Confirm it’s financeable
  4. M&A advisor: Execute the deal

The simulator helps you ask better questions and have more informed conversations with your advisors. It’s a planning tool, not a decision-making tool.

Can Exitologists help with the tax planning as part of your services?

As part of our Buy-to-Exit Programme or deal execution support, we:

  • Work alongside your tax advisor
  • Coordinate deal structuring to optimize for tax efficiency
  • Ensure the deal structure is tax-aware from the start
  • Help you understand the tax implications of different options

But we don’t replace your tax advisor—we work with them. Think of us as the M&A strategists who ensure tax considerations are built into the deal structure from day one, rather than being an afterthought.

Should I share this with the seller?

The simulator is designed for buyer-side analysis. Sellers may prefer to see a term sheet or LOI rather than this tool. However, the “Seller’s Net Proceeds” section can help frame negotiations around true value.

Can I embed this on my own website?

This tool is designed for Exitologists and our clients. If you’d like a white-label version for your firm, contact us to discuss licensing.

Bottom Line

Keep it simple: Use the simulator to understand deal mechanics.

Get it right: Work with qualified tax advisors for your specific situation.

Think holistically: The “best” deal structure balances tax efficiency, risk, returns, and strategic goals—not just one factor.

Need help finding the right advisors or structuring your deal properly?  Get in touch.

Do You Want To Build Your Business and achieve your desired exit?

So, let's succeed together

Business people meeting and handshake for deal

Get in Touch To Discuss How We Can Help You

Let's have a chat

Book a free 30 minute online consultation.

Get in Touch